icebergTeamed up with NASA’s Landsat program, Google has released time lapse imaging from 1984 to 2012. Landsat is a series of satellites that perpetually orbit the planet and, unlike most monitoring programs, these satellites look down instead of out. The story is best told by TIME:

Highlights of the imagery include:

We know the speed of technology is frighteningly fast – as soon as you figure out how to work a new device, it becomes outdated. But while we’re nose deep in our keyboards, the world is changing without us noticing just how fast.

Years of monitoring the world, and a great team at Google, have led to these amazing time lapse images. With the data collected from these satellites, we’re able to pinpoint trends, explain causes, and change our behavior accordingly to either prevent or assist in it happening again.

This is the same as what enterprises should be doing in their own “world.” Through data surfaced by reports from 24/7 monitoring of both cellular and wifi devices, security teams and executives can make decisions that will prevent data leakage or loss, reputational damage, or much, much worse. Even Nordstrom is doing it.

Think of the iceberg – a HUGE piece of hard material was gradually reduced to non-existence due to an unknown source. But there’s more; an iceberg is mostly underwater, so the ramifications of a leak today might not be noticed or known until weeks, months, or years later. Simple precautions like monitoring today can save icebergs tomorrow.